Utah Jazz and Qualtrics partner to revolutionize fan experience and analytics and accelerate efforts to eradicate cancer
The Utah Jazz and Qualtrics announced a partnership where the world's leading customer experience management software will become the team's exclusive Fan Experience Insights and Analytics Partner. Qualtrics, a fast-growing tech unicorn based in Utah, will also be the team's jersey patch partner in a first-of-its-kind partnership among North American professional sports teams. Rather than placing the company's logo on the jersey for the 2017-2018 season, Qualtrics is sponsoring the patch in the name of its charity -- 5 For The Fight -- to raise funds to accelerate the pace of innovative cancer research. The 5 For The Fight logo will [...]